Revenge of the Tipping Point Overstories, Superspreaders and the Rise of Social Engineering

Twenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns with a brand new volume that reframes the lessons of The Tipping Point in a startling and revealing light 'Addictive... fascinating and provocative' Guardian 'Malcolm Gladwell explores the watershed moments that define this new age of societal uphea